Native Instruments: The heart of digital music production and performance
Native Instruments: The heart of digital music production and performance
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Native Instruments, the leading provider of software and hardware for digital music production and DJing, develops revolutionary products that inspire and empower musicians, producers, and DJs worldwide. From award-winning software synthesizers and effect plugins to innovative hardware controllers and samplers, as well as the professional DJ software TRAKTOR, Native Instruments offers an integrated ecosystem for all stages of the music creation process and live performance. Discover limitless creative possibilities and take your music to the next level.
Our services and products:
Native Instruments offers a wide range of software and hardware products:
- KOMPLETE: A comprehensive collection of software instruments, effects, and sample libraries for music production.
- MASCHINE: An integrated hardware and software platform for beatmaking, sampling and performance.
- TRAKTOR: Professional DJ software and controller for mixing and live performance.
- KONTAKT: The leading sampler for creating and playing sample-based instruments.
- GUITAR RIG: An all-in-one software solution for guitarists and bassists with amplifier simulations and effects.
- Software synthesizers: A wide range of virtual synthesizers for different sounds and styles (e.g. Massive, FM8, Absynth).
- Effect plugins: High-quality audio effects for mixing and mastering (e.g. Reaktor FX, Solid Mix Series).
- Hardware controllers: Innovative MIDI controllers for keyboards (KOMPLETE KONTROL), MASCHINE and DJing (TRAKTOR Kontrol).
- Audio interfaces: High-quality audio interfaces for recording and playback of audio.
Unique selling points and advantages:
Native Instruments offers you decisive advantages for your music production and performance:
- Integrated ecosystem: Seamless interaction between software and hardware.
- High-quality sound: Professional instruments, effects and sample libraries.
- Innovation: Continuous development of new and creative tools.
- Versatility: Products for different genres and styles.
- Professional standards: Products used by top artists and producers worldwide.
The history of Native Instruments:
Founded in Berlin in 1996, Native Instruments quickly became a pioneer and market leader in digital music production. With the introduction of groundbreaking products like Generator (the predecessor to Reaktor) and TRAKTOR DJ software, Native Instruments has significantly influenced the way music is made and played.
Native Instruments’ values and vision:
Native Instruments’ values and vision are designed to promote creative and musical self-expression:
- Innovation: We continue to develop cutting-edge technologies for musicians.
- Quality: We value excellent sound quality and user experience.
- Inspiration: We want to inspire musicians and producers to push their boundaries.
- Community: We support a global community of musicians and producers.

