Google Trends: Discover current search trends and gain insights into global interests

Google Trends, your free tool for exploring the popularity of search terms and topics over time and across regions. Get real-time insights into current trends, analyze interest in specific keywords, and understand what's happening around the world. Whether you're a market researcher, journalist, SEO expert, or simply curious, Google Trends provides you with valuable data and visualizations.

Our services and products:

Google Trends offers you a variety of features for analyzing search data:

• Real-time trend detection: Track the most frequently searched topics and keywords worldwide and in specific countries.
• Keyword analysis: Examine search interest in specific search terms over a specific period of time and in different geographic regions.
• Search term comparison: Compare the relative popularity of different search terms to see which term is searched more frequently.
• Regional interests: See in which regions a particular search topic is particularly popular.
• Related searches: Discover related search terms and topics that users are also searching for.
• Historical data: Analyze search trends over time to identify seasonal fluctuations and long-term trends.
• YouTube Search Trends: Investigate which videos and topics are currently trending on YouTube.
• Year in Search: Discover the top search terms and topics of the past year in various categories.
• Subscribe to trend alerts: Stay up to date on important trends in your area of ​​interest.

Unique selling points and advantages:

Google Trends offers you unique advantages for your trend analysis:

• Free and publicly accessible: Anyone can use Google Trends, without registration or costs.
• Real-time data: Get insights into current search trends as they emerge.
• Global and local perspective: Analyze trends worldwide or filter by specific countries and regions.
• Comprehensive database: Access Google's vast amount of search data.
• User-friendly interface: The intuitive user interface allows for easy navigation and analysis of the data.
• Valuable insights for various fields: Use Google Trends for market research, content creation, SEO, journalism and much more.
• Understandable visualizations: The data is presented in clear graphics and diagrams.

The history of Google Trends:

Google Trends was launched in May 2006 as an extension of Google Insights for Search. Its goal was to give users insight into the world's changing search interests. Since then, Google Trends has become an indispensable tool for anyone who wants to understand what people are searching for online and what topics are currently relevant.

Google’s values ​​and vision for Google Trends:

Google's mission is to organize the world's information and make it universally accessible and usable. In terms of Google Trends, this means:

• Transparency: We aim to provide insights into global search trends to promote understanding of current events and interests.
• Accessibility: We make this powerful tool free and accessible to everyone.
• Usefulness: We want to help users discover valuable information and trends relevant to their work or personal interests.
• Objectivity: We present search data as it is, without editorial commentary or filtering.

Our vision for Google Trends is to be an essential tool for anyone who wants to understand what the world is searching for and what trends are driving society.